Oct 28 2009
I attended yesterday’s virtual press conference announcing the debut of the monthly Green Confidence Index (GCI). It’s a very clever idea, developed by reputable research company, EarthSense, and its Chief Research Officer, Amy Hebard. Most business execs are familiar with the often cited Consumer Confidence Index, a component of the leading economic indicators from the [...]
Jan 23 2009
The majority of new products fail. Statistics on the exact percentage that fail may be a matter of some debate. Still, most product innovators and academics would agree that more than half of new products fail to meet their financial goals in the marketplace. Why? EcoStrategy Group has compiled a list of the top 10 [...]
Mar 28 2008
Energy-efficiency guru, Amory Lovins of the Rocky Mountain Institute, is famous for talking about the low-hanging fruit available to companies through energy efficiency. He contends that there’s so much low-hanging fruit that it “is mushing up around our ankles and spilling in over the tops of our waders while the tree pelts our heads with [...]
Oct 29 2007
If you are an entrepreneur, executive, investor or service provider involved in the cleantech industry, this blog will be of interest to you. We define cleantech as technology that enables or facilitates efficient use, re-use, recycling or conservation of natural resources. The authors of the blog, Kathleen Gilligan and Karen “KJ” Janowski, have lived and [...]