Jun
01
2011
Green jobs. Green careers. What do these terms really mean, and where are the green jobs? I Googled the terms and turned up all kinds of interesting things—links to job websites, articles on the ARRA stimulus package, training programs, and job postings in renewable energy, cleantech, and sustainability. We thought it would be interesting to explore this [...]
Feb
12
2009
Last week I had the opportunity to be a member of the faculty for the Practising Law Institute’s “Green Technology Law and Business 2009” conference in New York City. Following are some of the highlights of the day: Carbon is the new buzzword. Presentations on carbon made the quiet audience lively, whether it was about [...]
Tags: carbon markets, law firm sustainability, LinkedIn, stimulus
Jan
23
2009
The majority of new products fail. Statistics on the exact percentage that fail may be a matter of some debate. Still, most product innovators and academics would agree that more than half of new products fail to meet their financial goals in the marketplace. Why? EcoStrategy Group has compiled a list of the top 10 [...]
Tags: clean technology, clean technology marketing strategy, clean technology sales, LinkedIn
Apr
11
2008
The Clean Tech Open launched its California competition this week, in the fabulous Rotunda of the new San Jose City Hall. San Jose is the hosting city, and Mayor Chuck Reed was on hand to kick off the event. He threw a challenge to the assembled group of entrepreneurs, investors and business leaders. “Bring us [...]
Tags: california clean tech open, clean technology, cleantech, green opportunity, green technology
Nov
20
2007
At last week’s Cleantech Crossroads* event in San Francisco, architects were well-represented among the attendees. It’s clear that architects play a pivotal role in green building. They do something every day that most businesses, institutions and individuals may undertake only once a decade. Because architects design large and complex building projects that have long-lasting effects [...]
Tags: clean technology, go to market strategy, green opportunities
Oct
30
2007
I had the opportunity to volunteer this year with the California Clean Tech Open, a business plan competition in which fledgling cleantech businesses in six categories compete for a total of $600K in awards. The competition’s goal is to provide the winners in each category with the necessary support to get their idea from concept [...]
Tags: businesses going green, california clean tech open, cleantech, green opportunities